SE Lady Bosses Affinity Group

Please join Inforum’s Lady Bosses Affinity Group

10:30 a.m. – Noon

THE ROY

1148 South Washington, Royal Oak

Note: Come through main entrance and go to the left to the first-floor common space

BOOK WRITING 101

Ever considered writing a book? Who hasn’t!

Now is your chance to learn from experts the reality and steps involved in successfully writing a book.

Tenita Johnson

As the founder and CEO of So It Is Written Publishing, Tenita Johnson has helped hundreds of authors birth their books in record time. The 12-year-old company excels as a one stop shop for the complete book process from conception to completion, not just editing. The editorial guru successfully helps people to pen books that will boost their brand, accelerate their paydays and bust open doors of endless opportunities. So It Is Written won The Sunrise Pinnacle Award for Diversity Company of the Year, in 2020, from the Rochester Regional Chamber of Commerce in Rochester, Michigan.

For six years, Tenita hosted the Red Ink Conference in Atlanta, Detroit, Charlotte and Chicago. Over 600 attendees received invaluable information from industry leaders on how to write, edit, market and publish their next bestseller.

Lydia Michael

Lydia Michael is an entrepreneur, speaker, author, and consultant. She works with companies and organizations to develop inclusive brands and marketing strategies. She is the founder and owner of Blended Collective, a multicultural marketing and brand consultancy. In her soon to be released book, Brand Love, Lydia breaks down the process of building culturally inclusive, long-lasting consumer-brand relationships. She offers insight into the use of emotional and rational drivers by introducing a "brand love" model designed to inspire brand loyalty, featuring exclusive interviews, case studies, and 100+ companies such as Huda Beauty, LEGO, and Toyota in the book. Whether you’re a marketer for a big or small brand, Brand Love will show you how to capture the hearts of your customers and humanize your brand.

The purpose of the Lady Bosses is to provide educational programming (speakers, workshops), support, inspiration, accountability to and from other Inforum business owners or prospective owners. While much of the Inforum membership is in the corporate world, Lady Bosses Affinity Group is designed to meet the unique needs of business owners. It can also become a catalyst to encourage women to start or purchase their own businesses. The group also can provide and gain synergy from Inforum’s inGAGE strategy. 

View Attendee List

Group Leadership

Carol C. Ward, (248) 590-7190, cward@frannet.com

Michelle Cantor, (248) 705-9008, michelle@volarconsulting.com

Andrea Walker andrea@walkerpublicity.com